The Fractional Team
Fractional Chief Financial Officer - Marc Hartog
- Financial analysis
- Financial controls setup
- Financial modelling and planning
- Investment literature
- M&A preparation and guidance
- Brokerage
Fractional Chief Operations Officer - Richard Moss
- Process rationalization and optimization
- Performance benchmarking
- Training strategies and plans
- Streamlining and cost reduction
- High-performance team building and management
- Internal communications
- Due diligence and data room preparation
Fractional Chief Growth Officer - Chris Hatton
- Organisational vision development
- Product innovation and development
- Customer experience and retention
- Strategic partnerships, sales strategy and optimisation
- Go-to-market reporting and insights
- Programme management
Fractional Chief Marketing Officer - Kim Watson
- Company positioning and messaging
- Brand strategy
- External comms
- Design and creative
- Agency rostering and tenders
- Events and conferences
- Content marketing
- Media training
Fractional Chief Information Officer - Dave Sutton
- Business transformation
- Workflow design and data management
- Software development management
- Business modernization
- SaaS development and deployment
Fractional Chief Legal Officer - Karen Lee
- Negotiation with customers, partners, collaborators
- Protection of intellectual property
- Risk and compliance assessments
- Regulatory and licensing reviews
- Management and streamlining of external legal counsel
Fractional Chief Information Security Officer - Oscar O'Connor
- Establishment/turnaround of cybersecurity function -
- Cyber security strategy development
- Security architecture and governance
- Establishing a digital safety culture
Marc Hartog - Fractional Chief Financial Officer
I am a fractional Chief Financial Officer (CFO) working with entrepreneurial scale-up businesses to help them grow faster and make more money. I help fast growth SMEs better understand their financial position and commercial proposition to enhance financial performance and increase value. From improving financial reporting and analysing performance to preparing and managing literature and relationships with investors, I am a highly strategic and commercial CFO who can support management teams across all elements of their company’s financial function.
As Fractional's CFO I offer financial expertise developed over 25+ years, combined with more than a decade's experience as a CEO, Chair and Non-Executive Director of businesses in a variety of sectors.
The services I provide include:
Understanding business performance – I analyse a company’s finance and operations, assessing if capital is allocated effectively to maximise profit and cash flow and make the appropriate operational and commercial changes to improve performance and enhance value.
Improve systems, management information and KPI reporting – I assess the internal controls and systems to ensure processes are fit for the purpose of reliable and useful information to achieve security and growth. I ensure there is sufficient oversight and that those in the company have clear and consistent indicators to drive performance.
Business Plan and Strategy – As an experienced investor, I critically assess the existing plan; does it make sense? Does it clearly articulate the strengths, sustainable competitive advantage, market opportunity and commercial opportunity? I will work with management teams to formulate a well articulated plan with clear objectives and a strategy to how that can be achieved to increase stakeholder value
Investor Relations and Corporate Development – From valuation exercises to preparation of investor presentations and materials, I can advise on alternative providers of funding, M&A or exit planning. Given my significant experience in this area, I can work alongside management teams in interactions with investors to achieve the desired outcome for shareholders.
Richard Moss - Fractional Chief Operations Officer
I am a fractional Chief Operations Officer (COO). I support multiple scale-up organisations that need short-term expertise from someone with the experience to optimise their operations and processes, ensuring they are compliant, and stimulating faster growth. An experienced business leader and team-builder, I specialise in the engineering and technology sectors and have a proven track record of building and running high-performing teams and preparing scale-up companies for successful growth and exits.
As Fractional’s COO I work with entrepreneurial scale-up businesses, helping improve their systems, processes and culture to boost performance, grow faster, and increase their value.
I have more than 20 years’ experience running and growing businesses and building high performance teams. I have built and sold my own business; established high performance teams in a FTSE 250 company; and helped several SMEs grow fast and maximise their opportunity to secure investment or sell to larger companies.
I have experienced the joys and challenges of running a fast growth company and understand the value an experienced COO can bring to the scale-up process.
The services I provide include:
Business strategy and planning – I analyse organisations’ people, structure, processes, culture, and performance in the context of their commercial objectives. I identify what works well and what could be improved. I research the markets in which they need to grow and create strategic plans that give them the best chance of success in those environments.
High performance team creation, management, and development – from creating progression pathways and engaging recruiters, to implementing long term training programmes and day to day management of personnel, I build sustainable high-performing teams that improve business outcomes.
Compliance – I build and implement compliance systems that ensure businesses always adhere to the regulatory requirements in the sectors where they operate.
Acquisition and investment preparation – I run effective due diligence processes by ensuring organisations have complete data rooms ready to utilise before they even begin the M&A process. I work with business owners to refine their proposition and investment memorandum documents so their pitch is as compelling as possible.
Business process optimization – From supply chain to resource management, I ensure businesses always have a safe, compliant and rigorous system that streamlines day-to-day operations. My work releases this cognitive burden from visionary leaders so they can focus their energy on growing long term value.
Chris Hatton - Fractional Chief Growth Officer
As a fractional Chief Growth Officer (CGO) I work with CEOs and their C-Suite to define and implement the right company vision and strategic goals to pave the way for rapid growth. This strategic alignment helps to connect the dots across sales, after-sales, partnerships, marketing, product management and business intelligence to ensure world class go-to-market execution. I specialise in the technology, media and entertainment sectors, with a proven track record of managing global teams focused on launching and rapidly growing B2C/B2B products.
As a CGO I focus on working back from the end-customer to ensure organisations launch and continuously iterate products or services that surprise and delight their customers.
I have over 20 years of experience working with top global consulting and technology companies focused on delivering growth at scale. As an executive in various leadership teams I have helped to grow international cross-functional teams; owned the end-to-end delivery of cutting edge smartphone hardware and software; implemented the content strategy for the #1 digital distribution platform and app store; and launched a global premium music subscription product.
I am passionate about providing the necessary leadership and connectivity across complex and diverse organisations that need help creating and implementing growth strategies, whether it be identifying new market opportunities, launching new products or services or optimising existing ones.
The services I provide include:
Business vision development – I help develop the mission, purpose, values and strategic pillars that ensures a singular organisational purpose, focus and direction.
Product innovation and development – I assess market trends and gather voice-of-the-customer insights to drive product development and go-to-market strategy.
Customer experience and retention – I work with product, marketing and service departments to drive customer acquisition strategies and implement initiatives to enhance customer loyalty and reduce churn.
Strategic partnerships – I identify and negotiate third party partnerships to build strategic alliances and collaborations that unlock growth.
Sales strategy and optimisation – I use market level data to define targeted sales strategies and back-office mechanisms to improve conversion rates.
Kim Watson - Fractional Chief Marketing Officer
As a fractional Chief Marketing Officer (CMO) I work with CEOs and their C-Suite to establish the desired positioning of the business; create messaging to clearly and consistently articulate that position; and build marketing campaigns that take propositions to market. Passionate about supporting scale-up organisations that are making a positive difference, I help teams to share their value with the right audiences and bring about impactful results.
I have 15 years of experience in communications and marketing including developing strategies; managing campaigns; content and writing; crisis management; PR; and events. I establish, maintain and protect client reputations and help to spotlight them as trusted experts in their field. I create programmes designed to build brand awareness; generate sales leads; profile executives; and handle crisis situations.
I am keen to work with scale-up businesses to help them learn how to use marketing and communications as a strategic tool for growth.
The services I provide include:
Messaging and positioning – I help develop the messages required to consistently articulate the what, how and why of any organisation.
Marketing and communication strategies – I build programmes of work that ensure organisations communicate clearly and effectively with the people they need to influence.
Press engagement – I understand how the media works and both plan and execute campaigns to generate positive media coverage in both trade and national outlets.
Content marketing – I create effective targeted content that fuels successful marketing and communications programmes for multiple platforms and audiences.
Design and creative – I bring creative ideas to life as real campaigns that attract and maintain the attention of target audiences.
Dave Sutton - Fractional Chief Information Officer
As a a fractional Chief Information Officer (CIO) I help fast growth small organisations harness the power of technology and data to drive business transformation and success.
I do that by helping them combine the capabilities of emerging and established technology with proven business management practices so they have a strong connection between technology systems, databases, and business management processes. This allows them to use technology as a tool for achieving their strategic goals - whether they be modernisation, efficiency improvements, or compliance.
In essence, I act as a translator between corporate teams and developers, helping them unlock the power of technology as a critical tool to for achieving their strategic goals as the business scales up.
The services I provide include:
Business Process Mapping and Optimisation - Helping businesses modernise their operations to streamline operations, enhance efficiency, and increase productivity, all while maintaining compliance.
Custom System Design and Development Oversight - Guiding teams from conceptualisation to deployment, ensuring their technology aligns with their business needs.
Software Development Management - Acting as the bridge between business functions and developers, I ensure clear translation of requirements, driving projects to completion and fostering innovation.
Systems Improvement and Deployment - Overseeing operational enhancements, especially in complex and diverse organisations.
SaaS Development and Deployment - Guiding businesses through the SaaS journey, ensuring value-driven technology solutions that resonate across industries.
Karen Lee - Fractional Chief Legal Officer
As a fractional Chief Legal Officer (CLO), I help high growth scale-up businesses leverage legal expertise to drive revenue growth, protect intellectual property and commercial interests and enable business transformation and success.
By combining legal expertise and commercial acumen, I work alongside founders to achieve their strategic goals - whether that is negotiating and closing critical business opportunities, building commercial relationships, enabling international expansion, supporting regulatory compliance, managing risks, or improving governance.
I have more than 20 years’ experience as a legal executive working with complex global clients across multiple jurisdictions. From establishing international offices and negotiating market firsts for Allen and Overy, to building the in-house legal function for BlackRock’s $1.3bn technology and consulting businesses and supporting double digit revenue growth, I enjoy partnering with dynamic businesses to tackle a vast array of legal challenges and opportunities, particularly at the scale-up stage.
The services I provide include:
Negotiations with customers/partners/collaborators - help closing critical deals efficiently while protecting your business, to accelerate revenue growth
Protection of intellectual property - Advice around your business’ key assets, from your brand to your hardware, and how to safeguard them
Risk and compliance assessments - Identifying and assessing potential areas of risk and they can be mitigated - including intellectual property; review of employment contracts (non-competes); onerous clauses; commercial / collaboration agreements (exclusivity; restrictions); regulatory considerations
Domestic and cross-border regulatory and licensing review - whether you are doing business in one country or multiple, or looking to expand to new markets, I can help you map out the business, political and licensing landscape to enable you to prioritise accordingly and execute on your international strategy
Management and streamlining of external legal counsel - Review and streamlining of legal spend, management of external counsel, coaching of incoming General Counsels / first legal hires
Oscar O'Connor - Fractional Chief Information Security Offic
I am a fractional Chief Information Security Officer working with organisations of all sizes to establish and develop robust, mature and cost-effective cybersecurity functions that deliver tangible value to the parent organisation.
From aligning cybersecurity controls and processes to organisations' goals and targets to developing career paths for each individual so they can make their best contribution to the business, my approach is collaborative, people-centric and proven in blue-chip global organisations and SMEs alike.
As Fractional's CISO, I offer cybersecurity and information risk management expertise developed over more than 30 years, including experience as a Charity Trustee, NED and transformation programme director in more than 20 sectors, including public, private and third.
The services I provide include:
Establishment/turnaround of cybersecurity function - analysis of your cybersecurity risks and (re-)establishment of a high-performance cybersecurity function which works collaboratively with your information technology, operational risk, data protection and business functions.
Cyber security strategy development - development of a strategy and security architecture that ensures your people can access the information they need, in the form they need it, and have trust in its providence.
Security architecture and governance - implementation of pragmatic governance processes that ensure every new technology-based system, process or function is secure by design; protects privacy by default; and is sufficiently resilient to protect you against the most common cybersecurity threats.
Establishing a digital safety culture - helping organisations to develop a digital safety culture focused on the threats that each team and individual face in their day-to-day lives at work and at home.